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Nowcomm and Tecserv UK announce sponsorship deal for GT Cup

Two Derbyshire based companies have announced a joint sponsorship deal in time for the start of the new GT Cup race season which commenced at Donington Park on Saturday 8 April 2022.

The two companies are Nowcomm, which is the highest certified Cisco Gold Provider (MSP) and provides connectivity, collaboration and cybersecurity services, and Tecserv UK which is based in Underwood on the Notts and Derby border. Tecserv UK specialises in the installation and maintenance of fire and security systems.

The sponsorship arrangement will see Nowcomm branding prominently displayed on race wear clothing and on the Mercedes Benz AMG GT3 driven by Tecserv UK CEO Grahame Tilley. There will also be several opportunities for Nowcomm to invite valued clients to enjoy race day corporate hospitality at leading race venues including Silverstone, Snetterton, Oulton Park, and Brands Hatch. The season started at Donington Park on 8/9 April and there are a further seven race fixtures planned for 2022.

Grahame who is now 70, is an experienced racing driver who has raced in many different formulas since he started racing at the age of 18. He is still very competitive and achieves many podium positions.

Commenting on the deal, Grahame said, “I am delighted to welcome Nowcomm as a Team Tecserv UK sponsor for the 2022 season. As amateur drivers, we very much appreciate all sponsorship support as it helps to ensure the GT Cup attracts competitive racing drivers which in turn helps to attract large audiences of spectators.”

Scott Bradley from Nowcomm added, “As a motorsport enthusiast I am delighted that the company can support the GT Cup. The series has a huge following of spectators and having our branding so prominently displayed will help raise awareness of the importance of IT network and cyber security and increase our brand profile across the UK.”

The GT Cup is an established part of the UK motorsport scene and continues to grow in stature and popularity. Founded in 2007 by Marc Haynes as a premium GT sprint series, it has continuously proved to be the championship of choice for discerning sporting drivers.

All races are broadcast live on YouTube and Facebook.

Bev Cook

Bev works for Tecserv UK as their marketing manager. She is a qualified Chartered Marketer with over 30 years experience.

Posted on: 12 April 2022
Last updated: 6 May 2022
Posted in: News, Racing